I’m an award-winning account & strategy supervisor in advertising with 10 years of experience on big brands and global teams.
Most recently, as day-to-day lead for Domino’s at WorkInProgress, I helped shape and sell the brand’s new global tagline and brand identity to the Domino’s Global CMO. Led the strategy and production of Emergency Pizza, Domino’s most successful offer of all time, driving a 2.8% same-store sales lift in Q4 2023, a 5.8% sales lift in Q1 2024, and more than 9 million redemptions across the country. The Student Loans extension pulled in 740K site visits in just over two weeks.
The work I’m most proud of is MOREflation. It was my brainchild from the start, identified through social listening that evolved into a culturally-driven initiative tied to Domino’s “Hungry for MORE” strategy. We planned, produced, and launched it in seven weeks.
Before Domino’s, I worked on Claritin at EnergyBBDO, where I ran global workstreams, led integrated production, and managed scopes and budgets. I worked closely with media and data teams on testing and optimization, and mentored junior team members.
Earlier in my career at Leo Burnett, I worked across Samsung Global, managing multi-market scopes, modular TV productions, and senior client relationships, as well as Campbell’s, Cadillac, and Harbor Freight Tools.
Aaaand before that, I worked at Saatchi & Saatchi LA on Toyota’s first-ever global campaign for the 2018 PyeongChang Olympic & Paralympic Games. I supported strategy & account leadership across the integrated campaign development and transcreation process, working closely with clients, creatives, and production partners. The work ran across 40 global markets in 28 languages and earned Cannes Lions and Clios for brand voice and integrated storytelling.
Outside of work, I live in the mountains just outside Boulder, Colorado. Most days, I’m hiking with my dogs in the backyard, working in the garden, or getting my hands dirty in the pottery studio.
If you want someone who can drive complex global work, build trusting client relationships,
or just help build a greenhouse,
I’m happy to chat.